Retail Design & General Contract

Retail is one of the fields, which YOO Architecture is assertive and challenging. Up until today, we have undertaken the luxury retail design and luxury shop fit-out processes for the stores of many global brands in Turkey and throughout the world. Our team have become specialized at all the stages from design projects to mood boards, mock-ups to accurate implementations and, further improves its capabilities with each project completed. We are supposed to blend the customer expectations with the user experience of the guests who are to visit the store during the performance of the retail design & general contract processes in retail. But how?

There is traffic inside the store that lasts for the whole day. The guests take a look at the products in circulation, try them out if they are interested in them and, buy them if they like them. And an accurate design for this circulation, optimization of the time spent in front of a cash register making it enjoyable and, creation of relaxing areas for guests are all the factors that directly affect their experience.

Luxury Retail Design & Luxury Shop Fit-out

It is important that the store is able to bring the guests to a point that they decide to make a purchase step by step through lighting, creation of spaces where the guests have some rest, exhibition spaces where they experience the products and large changing rooms during the performance of the design and implementation processes in retail.

The brand identity should be felt everywhere in the store and, also each store should possess its own distinctive signs and a special character, which are both equally important factors for retail. This character is in general identified according to the target audience in the respective location.

During the luxury shop fit-out processes, it is better to use such durable, practical and easy-to-clean materials which the guests could be easily in circulation. In addition, since each store is generally located in a different shopping mall, it is vital to get aware of the different rules thereof and, make the design project flexible according to these regulations. We as YOO Architecture believe that communication and back-up plans are very important at this point.

High-End Retail Design in Turkey 

For the projects Brandroom Hilltown Mall and Brandroom Antalya, we have based our luxury retail design and luxury shop fit-out strategy on the concepts of elegancy, light and spaciousness. We have intended that the eye-catching showcases of both stores could attract the passersby to Brandroom. High ceilings and impressive lighting were among the factors preferred to highlight the products and make the users feel privileged. And the cold colors were balanced with wooden accessories randomly added. We have achieved that the showcases in Brandroom Antalya have a unique look with arched cages with local patterns. 

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